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Global Marketing Coordinator

Sherbrooke , Québec
Only English Required
Job Ref:
Place aux jeunes en region
Job Description

Description du poste : Description
We create innovative ways to move – on snow, water, asphalt. In the air, on the ground and everywhere in between.
Built on a 75-year tradition of ingenuity and intensive customer focus, BRP is headquartered in the Canadian town of Valcourt, Quebec and operates manufacturing facilities in Canada, the United States, Mexico, Finland, and Austria. We have a total workforce of more than 10,000 driven, resourceful people.
Our portfolio of industry-leading and distinctive products includes Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft, Can-Am on- and off-road vehicles, Alumacraft and Manitou boats, Evinrude and Rotax marine propulsion systems as well as Rotax engines for karts, motorcycles and recreational aircraft. We support our lines of product with a dedicated parts, accessories and clothing business to fully enhance your riding experience.
Because it’s not about the destination. It’s about the journey. Yours.
We are passionate and qualified; by joining BRP, you will evolve within an experienced team that will welcome you with open arms.
Follow us on:

•LinkedIn @BRP;

•Twitter @BRPnews;

•Facebook @BRPinfO
1. To work in a dynamic environment
2. To take on exciting challenges
3. To implement innovative strategies

•Direct and implement strategies for digital content creation and social media by establishing a yearly content calendar in order to achieve the Can-Am On-Road Vehicles objectives.

•Increase the visibility and reach of earned and owned content.

•Manage the internal production calendar to ensure deadlines are met.

•Guide the creative agency in producing content.

•Ensure strong integration of the Parts, Accessories and Clothing division, and of licensed products, into our communication plan.

•Hold weekly governance meetings with key stakeholders (content creation partners and the Can-Am On-Road marketing team).

•Assess and recommend strategies to increase effectiveness of our communications in order to improve brand recognition, credibility and engagement.

•Help create advertising material.

Exigences et
conditions de travail : QUALIFICATIONS AND SKILLS

•Bachelor’s degree in administration or communication.

•Minimum of three years of experience with a company or agency.

•Mandatory bilingualism, written and spoken (English/French).

•Experience managing creative or strategic marketing agencies.

•Specialized knowledge of strategies for customer engagement and social media communication.

•Ability to collaborate with partners in other commercial divisions and agencies to deliver results.
The Eastern Townships are located in the southern part of the province and share a 300km+ long border with the United States. The region’s breathtaking landscape features 15 mountains, 19 lakes, 7 rivers, 33 beaches and 3 national parks. 80% of the territory is forested, making its more than 200 km of hiking trails possible. In the fall, the landscape becomes a festival of colours, delighting young and old alike. Nature lovers and outdoor enthusiasts are sure to find what they’re looking for among the many seasonal and yearround activities available, which include hiking, cycling, camping, skiing and golfing, not to mention hunting and fishing. Food lovers can treat their taste buds to the refined flavours of the region’s vineyards, microbreweries and local products. There are also plenty of options for those who want to relax, with over 15 spas and relaxation centres, all of which are surrounded by idyllic vistas. The Eastern Townships offer unmatched quality of life.

Conditions salariales :

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